{"id":6267,"date":"2022-06-14T20:27:11","date_gmt":"2022-06-14T20:27:11","guid":{"rendered":"https:\/\/www4.umc.br\/noticias\/?p=6267"},"modified":"2022-06-14T20:36:51","modified_gmt":"2022-06-14T20:36:51","slug":"curso-de-comunicacao-e-marketing-da-umc-e-ideal-para-criadores-de-conteudo-digital","status":"publish","type":"post","link":"https:\/\/www.umc.br\/noticias\/curso-de-comunicacao-e-marketing-da-umc-e-ideal-para-criadores-de-conteudo-digital\/","title":{"rendered":"Curso de Comunica\u00e7\u00e3o e Marketing da UMC \u00e9 ideal para criadores de conte\u00fado digital"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6267\" class=\"elementor elementor-6267\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-335c387 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"335c387\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ae37569\" data-id=\"ae37569\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bdd66e4 elementor-widget elementor-widget-text-editor\" data-id=\"bdd66e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"MsoNormal\" style=\"text-align: justify;\"><i><span style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Arial',sans-serif; color: #404040; mso-themecolor: text1; mso-themetint: 191;\">Al\u00e9m de capacitar o aluno para atuar em diversas \u00e1reas, o curso abra\u00e7a as novas tend\u00eancias do mercado digital.\u00a0<\/span><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-cb20ad6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cb20ad6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-34e5fa8\" data-id=\"34e5fa8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-864efef elementor-widget elementor-widget-image\" data-id=\"864efef\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-1024x682.png\" class=\"attachment-large size-large wp-image-6268\" alt=\"\" srcset=\"https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-1024x682.png 1024w, https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-300x200.png 300w, https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-768x511.png 768w, https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC.png 1391w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-78eb40f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78eb40f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2fc2351\" data-id=\"2fc2351\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72ab184 elementor-widget elementor-widget-text-editor\" data-id=\"72ab184\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>No universo online, os criadores de conte\u00fado representam uma tend\u00eancia de mercado que n\u00e3o para de crescer. Esse profissional \u00e9 respons\u00e1vel por criar conte\u00fado envolvente e inspirador para o p\u00fablico. O curso de <a href=\"https:\/\/www.umc.br\/nucleo-de-humanas\/nucleo-de-humanas-comunicacao-e-marketing\/\"><strong>Comunica\u00e7\u00e3o e Marketing<\/strong><\/a> da UMC permite a forma\u00e7\u00e3o de um profissional completo e apto para avaliar estrat\u00e9gias de comunica\u00e7\u00e3o, incluindo nos meios digitais.<\/p><p>O professor de comunica\u00e7\u00e3o, Fernando Martins, explica que o curso buscar agregar as inova\u00e7\u00f5es tecnol\u00f3gicas ao processo de planejamento de marketing. \u201cAntes, a divis\u00e3o entre jornalismo e publicidade era bem grande, mas hoje em dia essas \u00e1reas s\u00e3o integradas. A partir da jun\u00e7\u00e3o das duas, surge o profissional criador de conte\u00fado. A nova categoria permite mais elasticidade ao profissional de comunica\u00e7\u00e3o\u201d, explica o professor.<\/p><p>O profissional formado por este curso est\u00e1 apto a trabalhar como gestor de comunica\u00e7\u00e3o e marketing de empresas e ag\u00eancias de publicidade. \u201cA multidisciplinaridade da UMC permite que o aluno se adapte \u00e0s novas tendencias do mercado e atue em diversas \u00e1reas. O curso de Comunica\u00e7\u00e3o e Marketing da UMC \u00e9 ideal para quem quer se tornar um criador de conte\u00fado, seja no ambiente empresarial ou at\u00e9 mesmo no YouTube\u201d, conta o professor Fernando Martins.<\/p><p>O curso da UMC conta com a estrutura da Ag\u00eancia Experimental de Comunica\u00e7\u00e3o que atende clientes reais do terceiro setor, possibilitando o desenvolvimento de projetos pr\u00e1ticos. Disp\u00f5e de uma estrutura completa com est\u00fadios de r\u00e1dio, TV e fotografia e Laborat\u00f3rios de Comunica\u00e7\u00e3o organizados para as aulas pr\u00e1ticas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0423a0e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0423a0e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c4fdcf9\" data-id=\"c4fdcf9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-235d61c elementor-widget elementor-widget-heading\" data-id=\"235d61c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Confira a entrevista com o professor Fernando Martins sobre o curso de Comunica\u00e7\u00e3o e Marketing da UMC<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-fb7c333 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fb7c333\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a042859\" data-id=\"a042859\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8a6d85a elementor-widget elementor-widget-video\" data-id=\"8a6d85a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=EGLVQepIPpE&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;,&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Al\u00e9m de capacitar o aluno para atuar em diversas \u00e1reas, o curso abra\u00e7a as novas tend\u00eancias do mercado digital.\u00a0 No universo online, os criadores de conte\u00fado representam uma tend\u00eancia de mercado que n\u00e3o para de crescer. Esse profissional \u00e9 respons\u00e1vel por criar conte\u00fado envolvente e inspirador para o p\u00fablico. O curso de Comunica\u00e7\u00e3o e Marketing [&hellip;]<\/p>\n","protected":false},"author":990015,"featured_media":6272,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-6267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-umc"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"rttpg_featured_image_url":{"full":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia.png",926,926,false],"landscape":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia.png",926,926,false],"portraits":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia.png",926,926,false],"thumbnail":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia-150x150.png",150,150,true],"medium":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia-300x300.png",300,300,true],"large":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia.png",926,926,false],"1536x1536":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia.png",926,926,false],"2048x2048":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia.png",926,926,false],"tp-image-grid":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia-700x700.png",700,700,true],"bdfe-large-thumb":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia.png",600,600,false],"bdfe-hero-slider-thumb":["https:\/\/www.umc.br\/noticias\/wp-content\/uploads\/2022\/06\/Comunicacao-e-Marketing-UMC-Copia.png",649,649,false]},"rttpg_author":{"display_name":"Renato Nascimento","author_link":"https:\/\/www.umc.br\/noticias\/author\/renato\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/www.umc.br\/noticias\/category\/noticias-umc\/\" rel=\"category tag\">Not\u00edcias UMC<\/a>","rttpg_excerpt":"Al\u00e9m de capacitar o aluno para atuar em diversas \u00e1reas, o curso abra\u00e7a as novas tend\u00eancias do mercado digital.\u00a0 No universo online, os criadores de conte\u00fado representam uma tend\u00eancia de mercado que n\u00e3o para de crescer. Esse profissional \u00e9 respons\u00e1vel por criar conte\u00fado envolvente e inspirador para o p\u00fablico. O curso de Comunica\u00e7\u00e3o e Marketing&hellip;","_links":{"self":[{"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/posts\/6267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/users\/990015"}],"replies":[{"embeddable":true,"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/comments?post=6267"}],"version-history":[{"count":4,"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/posts\/6267\/revisions"}],"predecessor-version":[{"id":6273,"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/posts\/6267\/revisions\/6273"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/media\/6272"}],"wp:attachment":[{"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/media?parent=6267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/categories?post=6267"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.umc.br\/noticias\/wp-json\/wp\/v2\/tags?post=6267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}